# Demand Generation Marketing Manager, Private Equity at Carta

- Company: Carta
- What the company does: Carta’s ERP for private capital combines software and services to deliver connected clarity and control across equity, fund, and portfolio management. Backed by Lightspeed and a16z.
- Company website: https://carta.com/
- Type: Startups
- Level: Senior
- Location: New York, NY
- Work setup: On-site
- Pay: $155K to $182K base salary per year (USD)
- Posted: 2026-09-23
- Apply by: 2026-11-07
- Apply: https://job-boards.greenhouse.io/carta/jobs/8003451003
- Page: https://www.1752.vc/careers/jobs/carta-demand-generation-marketing-manager-private-equity/

## About the role

At Carta, we're transforming how private capital operates — connecting the software, services, and legal infrastructure that founders, fund managers, and legal teams depend on. We believe the problems we solve today unlock the opportunities of tomorrow. As a Demand Generation Manager for the Private Equity Business Unit, you'll work to: You'll be joining the Demand Generation team within the Revenue Marketing Org, reporting directly to the Senior Manager of Demand Generation.

## What they're looking for

- Cross-functional by default. You work naturally across Sales, Business Development, Operations and all aspects of the marketing org to align on messaging, coordinate timelines, and drive shared outcomes
- ABM-native. you understand how to build target account lists, structure intent-based plays, and sequence multi-channel campaigns. Experience with 6Sense is a strong plus
- 6+ years of experience in demand gen recommended, preferably in B2B SaaS, fintech, or financial services. Experience with 6Sense, Marketo, and Salesforce is a strong plus
- Bonus if you have financial services or industry experience. You understand how private capital markets operate and you build campaigns that account for that reality

Tags: Demand Generation