# Head of Retailer Product Marketing at Faire

- Company: Faire
- What the company does: Backed by Founders Fund, Lightspeed and Norwest.
- Company website: https://faire.com/
- Type: Startups
- Level: Principal and up
- Location: San Francisco, CA
- Work setup: On-site
- Posted: 2026-06-05
- Apply by: 2026-10-08
- Apply: https://boards.greenhouse.io/faire/jobs/8580854002?gh_jid=8580854002
- Page: https://www.1752.vc/careers/jobs/faire-head-of-retailer-product-marketing/

## About the role

You'll own retailer product marketing at Faire. Your job is to make Faire simple for retailers, grow their share of wallet, and set the strategy for how we position and communicate Faire's value to them. You'll be the senior thought partner to the Retailer Product org, Revenue, Marketing, and Ops, bringing the retailer point of view into the room and connecting every launch to the bigger picture. You'll lead a team of product marketers and report to our CMO.

## What they're looking for

- Experience managing and developing product marketing ICs across career stages, knowing when to get close to the work and when to step back
- Deep GTM ownership for complex products, with direct responsibility for positioning, messaging, and multi-channel execution
- A builder who creates structure where none exists. You build the framework or playbook that doesn't exist yet rather than waiting for someone to define the work
- Obsessed with the retailer. You spend real time with them, cut jargon and messaging that doesn't matter, and hold a coherent narrative across launches instead of a pile of product stories
- Strong cross-functional instincts. You build trust fast, disagree directly, commit cleanly, and are the person partners pull into rooms early
- Bias to ship. You'd rather launch something directionally right this month than perfect next quarter, and you make calls with incomplete information

Tags: Marketing