# Director, Gift Card Program Management & Marketing at Fanatics

- Company: Fanatics
- What the company does: Backed by SoftBank VF.
- Company website: https://www.fanatics.com/
- Type: Startups
- Level: Principal and up
- Location: New York, NY, United States
- Work setup: On-site
- Posted: 2026-10-22
- Apply by: 2026-12-06
- Apply: https://job-boards.greenhouse.io/fanaticsinc/jobs/4464114009?utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/fanatics-director-gift-card-program-management-and-marketing/

## About the role

Fanatics is seeking a Head of Gift Card Program Management & Marketing to lead the day-to-day operational team, serving as the beating heart of the business, drive the team’s approach and execution across all special tech/ops/modernization projects, and scale the company’s gift card program across marketing, external existing partnerships with a focus on 3P, and internal business channels. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- 8–12 years of progressive experience in gift card, including technical advanced knowledge operations, set-ups, architecture, data & reporting, with at least 3 years in a leadership capacity
- Demonstrated experience leading integrated, omnichannel marketing campaigns across paid, owned, and earned channels, with material understanding in performance marketing
- Deep understanding and connections across the gift card ecosystem, including third-party retail and digital distribution, corporate B2B programs, processors and printers
- Proven track record managing strategic external partnerships with financial institutions, retail distributors, or digital platforms, and delivering on cross-selling and bizdev opportunities with such partners
- Strong people manager with a track record of building and developing high-performing teams
- Excellent organizational and project management skills, with the ability to manage multiple workstreams simultaneously including design and creative workflows

Tags: Corporate - Gift Cards

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/fanatics-director-gift-card-program-management-and-marketing/