# Director of User Acquisition at Fizz

- Company: Fizz
- What the company does: Backed by Lightspeed and NEA.
- Company website: https://fizzsocial.app/
- Type: Startups
- Level: Principal and up
- Location: New York
- Work setup: On-site
- Pay: $160K to $200K base salary per year (USD)
- Posted: 2026-08-07
- Apply by: 2026-10-08
- Apply: https://jobs.ashbyhq.com/fizz/516ae652-e5a7-4e42-bb77-8cc95c5133a3
- Page: https://www.1752.vc/careers/jobs/fizz-director-of-user-acquisition/

## About the role

We're looking for a Director of User Acquisition to own and scale Fizz's paid growth engine as we expand beyond college campuses into the broader US market and internationally. This is a builder role — you'll be an early hire for our performance marketing team, setting strategy, standing up infrastructure, and running campaigns hands-on.

## What they're looking for

- 7+ years of performance marketing experience with a proven track record of scaling paid channels in a high-growth consumer app
- Deep hands-on expertise with Meta Ads Manager, TikTok for Business, Google UAC, and Apple Search Ads
- Strong command of mobile measurement: MMP implementation and management (AppsFlyer, Airbridge, Branch, etc), SKAdNetwork/privacy-safe attribution, A/B testing, and fraud prevention
- Fluency in product analytics tools (Amplitude, Mixpanel, or equivalent) and the ability to independently pull and interpret cohort retention data, funnel analyses, and engagement metrics — not just rely on a BI team to do it for you
- Experience running international campaigns, including geo-targeted launches and navigating platform differences across regions
- Strong creative intuition with a structured approach to creative testing and iteration

Tags: Growth