# Lifecycle Marketing at Garage

- Company: Garage
- What the company does: America's marketplace for specialized vehicles and equipment. Backed by Y Combinator.
- Company website: https://www.shopgarage.com/
- Type: Startups (AI role)
- Level: Mid level
- Location: New York City
- Work setup: On-site
- Pay: $120K to $175K base salary per year (USD)
- Posted: 2026-06-11
- Apply by: 2026-10-08
- Apply: https://jobs.ashbyhq.com/garage/5c8f4412-9a02-4cfb-b6f4-e76ef5b69221
- Page: https://www.1752.vc/careers/jobs/garage-lifecycle-marketing/

## About the role

We’re looking for a strong marketing generalist who spikes in the channels we own — email, SMS, and push — to be a key driver of growth and retention. You'll architect distinct journeys for buyers and sellers, finding ways to convert, re-engage, and streamline the buying and selling experience for our customers. This is a versatile role on a lean team, and you'll need to intimately understand the customer journey, marketing mix, and broader business goals.

## What they're looking for

- You love the energy of a high-growth environment where every day looks a little different
- You’re able to go deep on lifecycle marketing but can think and work like a generalist
- You have good judgment, high integrity, and a no-task-too-small mindset
- Bachelor’s degree from an accredited university
- 4+ years of experience owning lifecycle marketing in a high-growth company
- Have built and scaled lifecycle programs hands-on

Tags: Marketing