# Senior Demand Generation Manager at GovWell

- Company: GovWell
- What the company does: Municipal and county governments in 40+ states use GovWell's AI operating system to deliver better services, work smarter, and build public trust. Backed by Insight.
- Company website: https://govwell.com/
- Type: Startups
- Level: Senior
- Location: New York, NY
- Work setup: Remote
- Pay: $165K to $185K base salary per year (USD)
- Posted: 2026-08-18
- Apply by: 2026-10-08
- Apply: https://jobs.ashbyhq.com/govwell/fa9ac301-0588-49a5-b2c2-e99cec0aeb81
- Page: https://www.1752.vc/careers/jobs/govwell-senior-demand-generation-manager/

## About the role

GovWell is hiring a Senior Demand Generation Manager to own the campaigns and channels that turn our marketing efforts into pipeline. You’ll own how we reach our target buyers across paid search, paid social, direct mail, email, retargeting, and new channels as we scale.

## What they're looking for

- 1–3+ years in demand generation, growth marketing, performance marketing, or a related role, ideally in B2B SaaS with direct ownership of pipeline or lead targets
- Revenue-minded and analytical, focused on generating qualified pipeline and improving channel economics rather than optimizing for vanity metrics
- Hands-on operator who can move between campaign strategy and execution, from allocating budget to writing an email or improving a landing page
- Experienced with paid acquisition, email and marketing automation, CRM workflows, landing pages, and A/B testing, either directly or through managing external partners
- Highly organized and systems-oriented, able to orchestrate multiple channels, campaigns, and partners while using automation and AI to increase leverage
- Customer-obsessed and curious, with an instinct for understanding what motivates buyers and translating those insights into better-performing campaigns

Tags: Marketing & Business Development