# Senior Demand Generation Manager at Gradial

- Company: Gradial
- What the company does: Gradial helps enterprise marketing teams execute campaigns faster with AI agents that author, optimize, tag, and QA work across AEM, Salesforce, Jira, and more. Backed by Insight and Madrona.
- Company website: https://www.gradial.com
- Type: Startups
- Level: Senior
- Location: Seattle, WA
- Work setup: On-site
- Pay: $150K to $165K base salary per year (USD)
- Posted: 2026-09-25
- Apply by: 2026-11-09
- Apply: https://job-boards.greenhouse.io/gradial/jobs/4421013009
- Page: https://www.1752.vc/careers/jobs/gradial-senior-demand-generation-manager/

## About the role

As Senior Demand Generation Manager, you’ll own programs that create pipeline and accelerate strategic opportunities across Gradial’s target accounts. You’ll bring together account-based marketing, demand generation and close partnership with Sales to reach the right buyers and turn engagement into qualified pipeline.

## What they're looking for

- Lead the demand generation strategy for Gradial’s highest-priority accounts, with a focus on creating qualified pipeline and accelerating active opportunities
- Build and run 1:1 ABM programs using tailored messaging, content, executive outreach, direct mail and coordinated digital touchpoints
- Own account selection, segmentation and tiering alongside Sales, evolving target lists as business priorities and account signals change
- Develop account and buying-group intelligence, including key stakeholders, active initiatives, business priorities and competitive context, then turn those insights into campaigns sellers can act on
- Orchestrate multi-channel programs across email, LinkedIn, ABM platforms, direct mail, executive outreach and other relevant channels to create a coordinated experience for target accounts
- Partner closely with AEs, SDRs and Sales leadership on account planning, outbound strategy, follow-up and next-best actions

Tags: Marketing