# VP Product Marketing at Hevo Data

- Company: Hevo Data
- What the company does: Hevo provides Automated Unified Data Platform, ETL Platform that allows you to load data from 150+ sources into your warehouse, transform,and integrate the data into any target database. Backed by Peak XV.
- Company website: https://www.hevodata.com/
- Type: Startups
- Level: Principal and up
- Location: United States
- Work setup: Remote
- Posted: 2024-01-21
- Apply by: 2026-10-08
- Apply: https://jobs.lever.co/hevodata/ec8d8975-d200-4c20-a53c-e095c964230e
- Page: https://www.1752.vc/careers/jobs/hevo-data-vp-product-marketing/

## About the role

If you are passionate about redefining the future of technology, then Hevo is the place for you.

## What they're looking for

- Conduct primary and secondary research to discover user and buyer personas, their pains and expected gains, and the competitor landscape to refine positioning
- Build a deep understanding of our product, use cases and competitive landscape (direct and indirect) to develop an SSOT of value-prop and external messaging that resonates with the intended audience
- Conduct quantitative and qualitative win/loss and competition analysis to drive effective objection handling and consistency in our sales conversations
- Collaborate with functional leads to turn intel into effective collaterals - pitch decks, demos, case studies, and the like, and own its adoption to improve win rates and lower sales cycles
- Collaborate with product and customer success teams to drive the adoption and usage of features
- Develop and nurture customers into advocates across a spectrum ranging from external reviews, beta-testing groups, customer advisory board, and external evangelists

Tags: Product Marketing