# Lead, Lifecycle Marketing at Housecall Pro

- Company: Housecall Pro
- What the company does: Housecall Pro is a top-rated software solution for home service businesses. Over 200,000 field service professionals trust Housecall Pro. Join them today. Backed by General Catalyst.
- Company website: https://www.housecallpro.com/
- Type: Startups
- Level: Senior
- Location: United States
- Work setup: On-site
- Pay: $84K to $104K base salary per year (USD)
- Posted: 2026-09-23
- Apply by: 2026-11-07
- Apply: https://www.housecallpro.com/careers/open-positions/?gh_jid=6206791004
- Page: https://www.1752.vc/careers/jobs/housecall-pro-lead-lifecycle-marketing/

## About the role

As the Lead, Lifecycle Marketing, you manage the full spectrum of lifecycle campaigns, including email, SMS, and in-app messaging, focusing on enhancing customer engagement and driving conversions. You oversee campaign strategy, execution, and analysis across multiple channels, collaborating closely with content, design, and analytics teams to ensure seamless integration with overall marketing strategies.

## What they're looking for

- Bachelor’s degree in Marketing, Communications, or a related field, or equivalent work experience
- 5+ year experience in email marketing, SMS, in-app messaging, including campaign strategy, execution, and analysis
- Excellent HTML and CSS skills, including table-based email layouts, inline styles, media queries, and client-specific rendering fixes
- Strong JavaScript skills for landing pages, forms, custom tracking, and data manipulation
- Proven experience writing Liquid and/or Mustache templates for advanced personalization and conditional content
- Solid grasp of customer data models, segmentation, and event-based triggering

Tags: Marketing