# Principal Product Marketing Manager - AI Innovation at Iterable

- Company: Iterable
- What the company does: Backed by Index, 500 Global and CRV.
- Company website: http://iterable.com/
- Type: Startups (AI role)
- Level: Principal and up
- Location: Atlanta, Georgia; Austin, Texas; Boston, Massachusetts; Chicago, Illinois; Denver, Colorado
- Work setup: On-site
- Pay: $172K to $230K base salary per year (USD)
- Posted: 2026-09-15
- Apply by: 2026-10-30
- Apply: https://job-boards.greenhouse.io/iterable/jobs/8204274
- Page: https://www.1752.vc/careers/jobs/iterable-principal-product-marketing-manager-ai-innovation/

## About the role

As Principal PMM, you'll own the overarching AI and Orchestration Innovation narrative for Iterable, connecting individual capabilities into a single, compelling point of view on where AI-driven customer engagement is headed and why Iterable wins. You'll drive Iterable's Tier 1 launches, our flagship releases that establish category leadership, earn analyst and press attention, and give the go-to-market org a unifying story to sell against. Key Responsibilities

## What they're looking for

- 8–10+ years in product marketing at a B2B SaaS company, including ownership of Tier 1 bundled product releases. Prior martech experience is a plus
- Experience marketing an AI-native or agentic product, or a platform transitioning from feature-based to AI-managed experiences
- Exceptional storytelling: a track record of shaping the strategic "why" behind a launch and translating it into messaging that sells
- Deep, genuine understanding of how AI works, including models, agentic systems, and data architecture, with the ability to translate that into clear, differentiated customer narratives
- A genuinely AI-forward PMM who is redefining what product marketing looks like by using AI tools in creative, non-obvious ways across research, messaging, and content development
- Executive presence: comfortable operating as a strategic peer to senior Product and GTM leaders, with sound independent judgment and limited need for oversight

Tags: Marketing