# Marketing Operations Manager — Funnel & Lifecycle at Justworks

- Company: Justworks
- What the company does: Justworks combines easy-to-use HR software with real human support to handle your company. Backed by Index, Redpoint and USV.
- Company website: http://justworks.com/
- Type: Startups
- Level: Senior
- Location: New York, New York
- Work setup: On-site
- Posted: 2026-10-14
- Apply by: 2026-11-28
- Apply: https://boards.greenhouse.io/justworks/jobs/8267509?gh_jid=8267509&utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/justworks-marketing-operations-manager-funnel-and-lifecycle/

## About the role

Justworks is building a connected go-to-market operating model across a multi-product platform with self-service, hybrid, partner, and managed-sales motions. The Marketing Operations Manager — Funnel & Lifecycle will own the operational processes, data requirements, and business rules that help prospects and customers move through the right journey at the right time. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- Map and improve prospect and customer journeys across products, channels, and self-service, hybrid, partner, and managed-sales paths
- Own lead-management processes including intake, enrichment, qualification, scoring, routing, handoffs, recycling, and re-engagement
- Partner with Marketing and other GTM teams to define how customer needs, behaviors, and signals should inform the next action
- Translate agreed strategies into audience definitions, eligibility criteria, scoring models, routing rules, lifecycle triggers, and suppression policies
- Define operational requirements for nurture, abandoned applications, closed-lost re-engagement, onboarding, adoption, retention, and cross-sell programs
- Partner with Campaign Operations to implement, test, and monitor those journeys across execution platforms

Tags: Revenue Effectiveness

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/justworks-marketing-operations-manager-funnel-and-lifecycle/