# Senior Manager, Product Marketing at Kindred

- Company: Kindred
- What the company does: Swap into 400,000+ verified homes across 190+ cities. No membership fee, renters welcome, cleaning and $100K damage protection included. Book up to 5 nights before you host. Backed by Bessemer, Index and NEA.
- Company website: https://livekindred.com/
- Type: Startups
- Level: Senior
- Location: Remote - US
- Work setup: Remote
- Pay: $140K to $200K base salary per year (USD)
- Posted: 2026-07-16
- Apply by: 2026-10-08
- Apply: https://jobs.ashbyhq.com/kindred/42a21c7b-20dc-4202-8352-5f48acbcba83
- Page: https://www.1752.vc/careers/jobs/kindred-senior-manager-product-marketing/

## About the role

Kindred is building a members-only home swapping network powered by trust. In a trust-based network, growth isn't just about driving traffic, it's about understanding who you're actually winning with, why, and how to reach more of them.

## What they're looking for

- 10+ years of experience in product marketing, growth marketing, or audience strategy, ideally in consumer marketplace, membership, or network-based products
- Proven track record of segment or market validation work: you've taken an ambiguous customer hypothesis, run structured tests, and turned findings into a repeatable GTM motion
- Research-forward and analytically rigorous: you don't just run messaging tests, you understand how to isolate variables, structure experiments, and distinguish signal from noise
- Sharp positioning instincts: you know how to translate customer truth into messaging that resonates, and you can adapt it across various channels without losing clarity
- Scrappy and self-directed: you don't wait for a full research budget or a perfect brief. You figure out what you need to know and go find it
- Strong writing and communication: you can turn messy customer inputs and qualitative signals into crisp positioning, clear strategy docs, and aligned internal recommendations

Tags: Marketing