# Sr. Performance Marketing Manager, Growth Systems at Kraken

- Company: Kraken
- What the company does: Own the power of your money with Kraken. Trade crypto, stocks, futures, staking and more. Trusted by millions worldwide since 2011. Get started today.
- Company website: https://www.kraken.com
- Type: Startups
- Level: Senior
- Location: United States
- Work setup: Remote
- Pay: $96K to $192K base salary per year (USD)
- Posted: 2026-09-11
- Apply by: 2026-10-26
- Apply: https://jobs.ashbyhq.com/kraken.com/bbc59e3b-f26c-445e-b566-e45b20ef555e
- Page: https://www.1752.vc/careers/jobs/kraken-sr-performance-marketing-manager-growth-systems/

## About the role

Refine creative and copy variants generated by the AI creative layer, applying domain judgment to what will perform before the data confirms it QA agent outputs, review what the system produces, identify where it falls short, and define the corrections that improve it

## What they're looking for

- 8+ years in performance or paid growth, you have run campaigns at scale across major paid channels and understand the mechanics deeply
- Deep expertise across core paid channels (Meta, Google/YouTube, TikTok, Apple Search Ads, programmatic/DSPs) rather than just "major paid channels" generically
- Comfort with data, you can read a performance dashboard, interpret signal from noise, and define what an agent should optimize for
- Strong written communication, the workflow specs you write become the blueprints engineers build from. Clarity matters
- Systems thinking, you can map a growth workflow as a series of triggers, decisions, actions, and measurements. You think in logic, not just tactics
- Prompt engineering curiosity, you don't need to be an engineer, but you are willing to learn how to communicate with AI systems precisely and improve their outputs

Tags: Marketing