# SEO/ASO Manager at Life360

- Company: Life360
- What the company does: Life360 is the leading family location safety app. Stay connected with your loved ones to ensure their safety with Life360. Backed by Bessemer and 500 Global.
- Company website: https://www.life360.com/
- Type: Startups
- Level: Senior
- Location: Remote, USA
- Work setup: Remote
- Pay: $122K to $179K base salary per year (USD)
- Posted: 2026-08-17
- Apply by: 2026-10-08
- Apply: https://job-boards.greenhouse.io/life360/jobs/8722357002
- Page: https://www.1752.vc/careers/jobs/life360-seo-aso-manager/

## About the role

Search has changed and is reshaping how families discover Life360 before they ever visit a website or app store. The SEO and ASO Manager owns Life360's unified organic discovery strategy across traditional search (SEO), AI answer surfaces (AEO/GEO), and app stores (ASO) – while simultaneously owning the content strategy, editorial calendar, and site information architecture that powers all three.

## What they're looking for

- 5–8 years of experience in content strategy and SEO, with a track record of measurable organic performance improvement on apps and websites
- Proven AEO experience: you understand how LLMs parse content, what structured data signals matter for AI citation, and have implemented strategies that improved a brand's visibility in generative search results
- AI-native operator: you use AI tools actively in your workflow (content research, brief generation, structured data implementation, performance analysis) and can guide AI systems to produce on-brand output at scale
- Global SEO experience: including hreflang implementation, locale-specific keyword strategy, and regional content localization across multiple markets
- Data-driven decision maker who can build performance dashboards, identify anomalies, and translate organic metrics into clear business impact narratives for leadership
- Proficiency with SEO tools (Ahrefs, Semrush, Screaming Frog, or equivalent) and Google Search Console, experience with ASO platforms (AppTweak, Sensor Tower, or equivalent) is a strong plus

Tags: Marketing