# Director, Head of Social & Influencer at Liquid

- Company: Liquid
- What the company does: Safer, simpler global payments for marketplaces, platforms and banks — compliant by design. Offload risk, unlock revenue, and scale with confidence. Backed by Techstars.
- Company website: https://goliquid.io
- Type: Startups (AI role)
- Level: Principal and up
- Location: El Segundo, CA
- Work setup: On-site
- Pay: $155K to $232K base salary per year (USD)
- Posted: 2026-07-07
- Apply by: 2026-10-08
- Apply: https://job-boards.greenhouse.io/liquidiv/jobs/4282515009
- Page: https://www.1752.vc/careers/jobs/liquid-director-head-of-social-and-influencer/

## About the role

The Director, Head of Social & Influencer Marketing will be responsible for leading and executing the brand’s social media and influencer strategy across all social platforms that is aligned with the brand pillars, marketing objectives and business goals. In this role, this person will responsible for the development, planning and execution of all strategic 360 social media & influencer plans (including macro, micro and affiliate) .

## What they're looking for

- 5-7+ years of experience in social, influencer, growth marketing, social strategy, or creative performance roles within a DTC brand, agency, media company, or high-growth consumer brand
- 2+ years of experience managing a team within marketing to deliver key results and engagement
- Deep understanding of TikTok, Instagram, Meta Ads, YouTube Shorts, creator ecosystems, and platform-specific content behavior
- Strong understanding of paid media KPIs including CTR, CVR, CPM, CAC, ROAS, engagement rate, hook rate, and thumb-stop performance
- Experience developing high-performing paid social creative and conversion-focused content
- Proven ability to analyze performance data and translate insights into creative optimization strategies and scalable testing frameworks

Tags: Marketing