# Lifecycle & Growth Marketing Lead at Luma AI

- Company: Luma AI
- What the company does: Luma AI is the creative AI platform for video generation and image creation. Powered by the world's leading video generation models, Ray and Uni, and creative agents handling end-to-end workflows. Trusted by leading agencies and brands. Try it free. Backed by General Catalyst, a16z and CRV.
- Company website: https://lumalabs.ai/
- Type: Startups (AI role)
- Level: Senior
- Location: Redwood City, CA
- Work setup: Remote
- Pay: $150K to $205K base salary per year (USD)
- Posted: 2026-08-17
- Apply by: 2026-10-08
- Apply: https://jobs.ashbyhq.com/lumaai/bc29ab04-630e-4acf-bc84-1100ca68f235
- Page: https://www.1752.vc/careers/jobs/luma-ai-lifecycle-and-growth-marketing-lead/

## About the role

Luma is looking for a Growth Marketer to own the systems and experiences that turn interest into customers, and customers into more engaged, higher-value customers. You'll own the full conversion journey across our website, landing pages, onboarding, lifecycle marketing, and retention. You'll be responsible for understanding where people get stuck, figuring out what will move them, and building the programs and experiences that make it happen.

## What they're looking for

- 8+ years in growth, lifecycle, CRM, conversion, or related marketing roles, ideally with experience spanning both PLG and sales-assisted motions
- A track record of improving measurable funnel outcomes, not just launching campaigns
- Experience with lifecycle marketing, segmentation, experimentation, and marketing automation
- Strong understanding of website conversion and landing pages
- Strong analytical instincts, you're comfortable digging into funnel data, identifying patterns, and turning them into hypotheses
- Strong editorial instincts, you know that better conversion isn't just about buttons and mechanics, it's about getting the message, value proposition, and experience right

Tags: Go-To-Market
