# Growth Marketing Manager, Lifecycle at Lyft

- Company: Lyft
- What the company does: Backed by a16z and Founders Fund.
- Type: Startups
- Level: Senior
- Location: Seattle, WA
- Work setup: On-site
- Pay: $118K to $147K base salary per year (USD)
- Posted: 2026-11-04
- Apply by: 2026-12-19
- Apply: https://app.careerpuck.com/job-board/lyft/job/8930438002?gh_jid=8930438002&utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/lyft-growth-marketing-manager-lifecycle/

## About the role

In this role, you will work closely with Product, Engineering, Analytics, Data Science, and Marketing Operations to design, test and optimize incentive and non-incentive messages and experiences. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- 6+ years in growth marketing. You've owned a full lifecycle marketing program from the ground up — not just executing campaigns, but building strategy from high-level goals and managing a prioritized roadmap
- Strong SQL skills required — you’re comfortable pulling and QA-ing your own data and don't wait on a data partner to answer basic questions. We will test for this
- You have a system for experiment prioritization — impact scoring, clear success metrics, and a track record of knowing when to deprioritize based on business needs
- You can take complex experiment results and translate them into clear takeaways for audiences who aren't steeped in growth marketing
- You've worked cross-functionally to advocate for your priorities and build alignment without having direct authority
- You write tight creative briefs and give feedback that is specific and actionable for designers and copywriters

Tags: Growth

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/lyft-growth-marketing-manager-lifecycle/