# Engagement Marketing Lead at Lyra

- Company: Lyra
- What the company does: Lyra is your partner in building a culture that celebrates mental well-being. Learn more about how to partner with Lyra and transform workforce mental health. Backed by Greylock and IVP.
- Company website: https://www.lyrahealth.com/
- Type: Startups
- Level: Senior
- Location: United States
- Work setup: Remote
- Pay: $95K to $131K base salary per year (USD)
- Posted: 2026-11-03
- Apply by: 2026-12-18
- Apply: https://jobs.lever.co/lyrahealth/87026dd3-68d6-4ad7-9857-5f13d9f6294a?utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/lyra-engagement-marketing-lead/

## About the role

As our Engagement Marketing Lead, you will play a key role in scaling member registration and engagement across Lyra Health's full book of business. Building the operating models, playbooks, and scaled marketing solutions that make it possible to deliver high-quality engagement to every customer without requiring 1:1 customization. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- Experience: 5+ years in marketing, including experience building, standardizing, or scaling marketing programs across multiple customer segments or accounts, B2B2C or consumer health experience a plus
- Systems and Process Thinking: Demonstrated ability to design scalable processes, playbooks, and operating models — not just execute one-off campaigns
- Data-Driven: Analytical mindset with experience using data to evaluate program performance across many accounts simultaneously and translate insights into scaled marketing recommendations and high performance
- Cross-Functional Collaboration: Proven track record of working effectively across Marketing, Customer Success, Operations, and Analytics teams to build and ship solutions
- Communication Skills: Excellent written, verbal, and presentation skills, with the ability to bring diverse stakeholders along as you evolve ways of working and customer marketing activities
- Project Management: Strong organizational skills and demonstrated success managing multiple concurrent initiatives

Tags: Marketing

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/lyra-engagement-marketing-lead/