# Head of User Acquisition, Short Drama at News Break

- Company: News Break
- What the company does: NewsBreak is the best local source for news, videos, and information on safety, accidents, sports, business, celebrity updates, stock market trends, and more.
- Company website: https://www.newsbreak.com
- Type: Startups
- Level: Principal and up
- Location: Mountain View, California, United States
- Work setup: On-site
- Posted: 2026-10-15
- Apply by: 2026-11-29
- Apply: https://job-boards.greenhouse.io/newsbreak/jobs/4722466006?utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/news-break-head-of-user-acquisition-short-drama/

## About the role

NewsBreak is building ReelBee, an open short-drama distribution platform where any qualified creator or studio can self-publish, earn a transparent revenue share, and get real US audience insights. This is a CEO-sponsored, company-level initiative. As Head of User Acquisition you will own paid user acquisition for ReelBee across Meta, TikTok and Google, and be accountable for how efficiently we turn spend into paying users. You will work closely with creative editors, content operations and data. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- 4+ years in mobile performance marketing, including 2+ years running accounts at $500K+/month, experience acquiring users for short-drama, web-fiction, gaming or subscription apps preferred
- A verifiable track record: account scale, CPI, ROAS and how you scaled, with the data to show it
- Expert in Meta and TikTok Ads (account structure, bidding, audiences, creative testing), familiar with Google App Campaigns
- Fluent with MMPs (AppsFlyer/Adjust), SKAN, event postbacks and attribution, makes decisions from cohort data
- Creative sense: knows which hooks work in short-drama acquisition and can brief editors clearly
- Professional fluency in English and Mandarin

Tags: Core Product

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/news-break-head-of-user-acquisition-short-drama/