# Performance Marketing Manager, Display & CTV at Novig

- Company: Novig
- What the company does: Novig is a sports trading app for true fans: trade outcomes peer-to-peer, no house edge, better prices than sportsbook odds. CFTC-regulated. Live nationwide. Backed by Y Combinator.
- Company website: https://www.novig.com
- Type: Startups
- Level: Senior
- Location: New York
- Work setup: On-site
- Pay: $100K to $130K base salary per year (USD)
- Posted: 2026-07-29
- Apply by: 2026-10-08
- Apply: https://jobs.ashbyhq.com/novig/3b791440-b573-440b-9e4c-7ea4d1fe4c1d
- Page: https://www.1752.vc/careers/jobs/novig-performance-marketing-manager-display-and-ctv/

## About the role

This is a unique opportunity to help shape Novig's Display & CTV acquisition strategy from an early stage. As our Performance Marketing Manager, Display & CTV , you'll build campaigns your own way, test ideas without a rigid playbook, and own the systems that determine how well we scale: tracking, signal quality, and experimentation. As we continue to innovate how users trade sports, you'll be the one pulling the growth levers that bring new sports fans into the product.

## What they're looking for

- Execution Over Theory: You don’t just plan campaigns — you build, launch, and scale them yourself. You move quickly, iterate constantly, and let performance data guide your next move
- Technical Ownership: You can own tracking end-to-end. You implement and QA conversion events, configure CAPI and server-side integrations, and troubleshoot attribution or data discrepancies without waiting on engineering
- Signal Density Obsession: You understand that better data drives better optimization. You constantly think about signal quality — improving event coverage, cleaning up tracking, and ensuring platforms receive high-quality conversion data
- Conversion Systems Thinker: You understand conversion optimization deeply across platforms — bidding strategies, attribution models, optimization windows, and learning phases — and you know when to trust platform data and when to pressure test it
- Experimentation Mindset: You design structured A/B tests that produce real signal, not noise. You iterate relentlessly and scale what works while quickly killing what doesn’t
- Growth Through Performance: You think like a growth engineer. Campaign structure, creative testing velocity, event prioritization, and signal quality are all levers you use to unlock scale

Tags: Marketing