# VP, Paid Media at One Planet Group

- Company: One Planet Group
- What the company does: One Planet Group is a closely held private equity firm that owns a suite of online technology and media businesses while also investing in early-stage companies.
- Company website: https://oneplanetgroup.com/
- Type: Startups
- Level: Principal and up
- Location: Remote (US)
- Work setup: Remote
- Pay: $180K to $200K base salary per year (USD)
- Posted: 2026-11-07
- Apply by: 2026-12-22
- Apply: https://buyerlink.applytojob.com/apply/kLKBWp2CQh/VP-Paid-Media?utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/one-planet-group-vp-paid-media/

## About the role

This is an opportunity to define Buyerlink’s paid media capability from the ground up. You will own the paid marketing strategy (except paid search), prove the model, build the operating infrastructure, and help establish paid social and display advertising as a meaningful, scalable growth engine for the company. Buyerlink is a performance marketing and online marketplace company that connects high-intent consumers with businesses across automotive, home services, and other major consumer categories. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- Has personally scaled Meta lead gen spend to hundreds of thousands per month while improving CPL and lead quality
- 3+ years in paid social performance marketing, and still hands-on in Meta Ads Manager today (i.e. personally building, launching, and optimizing campaigns in Meta)
- B2C consumer lead gen background, and knows how to balance lead gen KPIs well, including CPL, volume, and lead quality


Source: 1752vc Careers, https://www.1752.vc/careers/jobs/one-planet-group-vp-paid-media/