# Performance Marketing Manager -Web at Parlay Finance

- Company: Parlay Finance
- What the company does: AI-native intelligence for finance. Parlay modernizes the credit ecosystem with enterprise-grade technology that turns fragmented data into compounding value. Backed by Techstars.
- Company website: https://parlay.finance
- Type: Startups (AI role)
- Level: Senior
- Location: Remote (US)
- Work setup: Remote
- Posted: 2026-10-30
- Apply by: 2026-12-14
- Apply: https://www.parlayjobs.com/jobs/performance-marketing-manager-web-betty-ca-823a6eeb?utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/parlay-finance-performance-marketing-manager-web/

## About the role

We are looking for a strong performance marketing professional to support and execute user acquisition strategies across web. This role is ideal for someone with a solid background in paid acquisition, campaign optimization, and performance analysis. Experience in mobile app acquisition is highly valued, but we are also open to candidates with strong web acquisition experience who are comfortable working with funnels, tracking, and conversion performance. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- 3+ years of hands-on experience in user acquisition, performance marketing, or paid media, across web
- Experience managing and optimizing campaigns across digital ad platforms such as Meta, Google, TikTok, programmatic, affiliate, or other paid channels
- Strong understanding of performance marketing metrics, funnel optimization, campaign testing, and revenue growth
- E xperience with GA4, event setup, custom reports, tracking troubleshooting, and web conversion analysis
- Strong analytical mindset with the ability to turn campaign data into clear insights and actions
- Excellent communication skills and the ability to work cross-functionally with marketing, product, analytics, design, and external partners


Source: 1752vc Careers, https://www.1752.vc/careers/jobs/parlay-finance-performance-marketing-manager-web/