# Digital Marketing Manager at PayScale

- Company: PayScale
- What the company does: Payscale is the compensation intelligence platform that unites data, workflows, and AI-powered insights so HR, finance, and business leaders can make faster, fairer, and fully defensible pay decisions across the entire organization. Backed by Insight and Sapphire.
- Company website: https://www.payscale.com/
- Type: Startups
- Level: Senior
- Location: Remote-United States
- Work setup: Remote
- Pay: $85K to $128K base salary per year (USD)
- Posted: 2026-09-04
- Apply by: 2026-10-19
- Apply: https://jobs.ashbyhq.com/payscale/1e83a75b-b005-41a8-9a08-adbbd47eadbd
- Page: https://www.1752.vc/careers/jobs/payscale-digital-marketing-manager/

## About the role

Payscale is looking for a Digital Marketing Manager who lives and breathes website performance. This is a hands-on role that owns how our marketing website attracts visitors, engages them once they arrive, and converts them into pipeline — through search strategy, performance monitoring, and AI-accelerated analysis.

## What they're looking for

- 4-6 years of experience in SEO, CRO, web analytics, or growth marketing, with a proven track record of improving organic and on-page performance
- Strong command of SEO tooling and technical fundamentals (Google Search Console, GA4, Ahrefs/Semrush or similar)
- Strong GA4 and GTM fluency — comfortable owning tagging, event tracking, and reporting
- Demonstrated ability to use AI tools (like Claude or similar) to accelerate analysis and reporting — not just familiarity, but active use in your current workflow
- Experience analyzing and optimizing site performance by traffic source, persona, or segment
- Comfortable making updates and implementing tests in Webflow or similar CMS platforms as well as testing solutions like Webflow Optimize, VWO, Optimizely etc

Tags: Marketing