# VP of Marketing at Prolific

- Company: Prolific
- What the company does: Prolific helps AI developers, researchers, and organizations easily access the highest-quality human data. Sign up for free. Backed by Y Combinator.
- Company website: https://www.prolific.com
- Type: Startups
- Level: Principal and up
- Location: New York
- Work setup: On-site
- Posted: 2026-05-19
- Apply by: 2026-10-08
- Apply: https://job-boards.eu.greenhouse.io/prolific/jobs/4870489101
- Page: https://www.1752.vc/careers/jobs/prolific-vp-of-marketing/

## About the role

This is a rare opportunity to shape a category-defining marketing engine for a platform at the forefront of AI. You’ll lead how Prolific is positioned and adopted by frontier AI labs and enterprise customers, while continuing to scale our research business and global participant ecosystem.

## What they're looking for

- Set and execute an integrated marketing strategy aligned to company goals, with a strong focus on enterprise B2B growth
- Build, restructure, and scale the marketing organisation, including team design and operating model
- Establish rigorous performance management across demand generation and growth: pipeline, attribution, CAC/LTV, expansion, and ROI
- Develop and scale a high-performing B2B demand engine (ABM, field marketing, enterprise GTM) targeting AI labs and large organisations
- Lead product marketing and positioning, creating clear, differentiated narratives across a complex product and customer landscape
- Partner closely with sales to strengthen sales enablement and land-and-expand motions

Tags: Marketing