# Principal Analyst, Demand Generation - Direct Response & Partner Media at Qualtrics

- Company: Qualtrics
- What the company does: Simulate customer and employee experiences before they happen, predict what comes next, and take intelligent action that drives better outcomes. Backed by Accel, Insight and Sequoia.
- Company website: http://www.qualtrics.com
- Type: Startups
- Level: Principal and up
- Location: Dallas, Texas, United States
- Work setup: On-site
- Posted: 2026-10-14
- Apply by: 2026-11-28
- Apply: https://www.qualtrics.com/careers/us/en/job/8267340?gh_jid=8267340&utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/qualtrics-principal-analyst-demand-generation-direct-response-and-partner-media/

## About the role

When you join one of our teams, you’ll be part of a nimble group that’s empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the mic and iterating until the best solution comes to light. You won’t have to look to find growth opportunities—ready or not, they’ll find you. From retail to government to healthcare, we’re on a mission to bring humanity, connection, and empathy back to business. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- 5+ years of experience managing global performance accounts, with direct hands-on execution in review platforms, publisher direct buys, or content syndication networks
- Demonstrated experience in high-growth environments delivering against clear pipeline or direct revenue targets
- Expertise with major B2B/B2C review aggregators, publisher portals, lead delivery management platforms, and CRM integrations (Salesforce/HubSpot)
- Deep proficiency with web analytics platforms (GA4, Adobe Analytics), attribution tools, and Excel/data modeling
- Proven track record of negotiating third-party contracts, sponsorship packages, and CPL rates with global media vendors

Tags: Demand & Field Marketing

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/qualtrics-principal-analyst-demand-generation-direct-response-and-partner-media/