# Senior Analyst, Demand Generation - Paid Social at Qualtrics

- Company: Qualtrics
- What the company does: Simulate customer and employee experiences before they happen, predict what comes next, and take intelligent action that drives better outcomes. Backed by Accel, Insight and Sequoia.
- Company website: http://www.qualtrics.com
- Type: Startups
- Level: Senior
- Location: Dallas, Texas, United States
- Work setup: On-site
- Posted: 2026-10-14
- Apply by: 2026-11-28
- Apply: https://www.qualtrics.com/careers/us/en/job/8267315?gh_jid=8267315&utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/qualtrics-senior-analyst-demand-generation-paid-social/

## About the role

When you join one of our teams, you’ll be part of a nimble group that’s empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the mic and iterating until the best solution comes to light. You won’t have to look to find growth opportunities—ready or not, they’ll find you. From retail to government to healthcare, we’re on a mission to bring humanity, connection, and empathy back to business. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- Hands-On Dual-Channel Experience: 4–6 years of hands-on paid media experience (majority in B2B), with personal experience building and optimizing campaigns in both paid social and programmatic platforms
- Execution & Technical Rigor: Practical experience with campaign architecture, tracking, conversion configuration, and UTM discipline, alongside working knowledge of CRMs (Salesforce/Marketo), web analytics, and BI tools
- Full-Funnel Strategy Execution: Demonstrated understanding of top-, mid-, and bottom-of-funnel audience strategies, account-based advertising platforms, and intent data in long enterprise sales cycles
- Data-Driven Decision Making & Communication: Proven ability to run campaign tests, explain platform metrics clearly to stakeholders, and adjust tactics based on data evidence

Tags: Demand & Field Marketing

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/qualtrics-senior-analyst-demand-generation-paid-social/