# TikTok & Instagram Reels Strategist | The Points Guy at Red Ventures

- Company: Red Ventures
- What the company does: Discover Red Ventures, a global portfolio of companies at the forefront of AI-enabled digital transformation. Backed by ICONIQ.
- Company website: https://www.redventures.com
- Type: Startups
- Level: Mid level
- Location: New York, NY
- Work setup: On-site
- Pay: $90K to $112K base salary per year (USD)
- Posted: 2026-09-16
- Apply by: 2026-10-31
- Apply: https://www.redventures.com/careers/positions/open?gh_jid=8209854
- Page: https://www.1752.vc/careers/jobs/red-ventures-tiktok-and-instagram-reels-strategist-the-points-guy/

## About the role

Success in this role looks like a short-form presence that feels intentional, not reactive. The content consistently shows up in the right moments: early to trends, aligned with platform behavior and clearly connected to TPG’s editorial priorities. There’s a strong, recognizable point of view across TikTok and Reels, with formats and storytelling approaches that are distinctly “ours,” not interchangeable with competitors.

## What they're looking for

- 3+ years working in social strategy, with real ownership over TikTok and/or Reels for a brand or publisher
- A track record of turning trends and algorithm signals into actual content decisions that perform
- Comfort with data, not just pulling metrics, but translating them into a clear point of view
- Experience running a content calendar in a fast-moving environment
- Strong writing. Your briefs are sharp, your thinking is clear and your recommendations hold up
- Genuine familiarity with points, miles, and travel rewards culture

Tags: The Points Guy