# Lead Product Adoption Strategist, SMB at Reddit

- Company: Reddit
- What the company does: Backed by 500 Global.
- Company website: https://www.redditinc.com
- Type: Startups
- Level: Senior
- Location: Chicago, IL; New York City, NY
- Work setup: On-site
- Posted: 2026-10-23
- Apply by: 2026-12-07
- Apply: https://job-boards.greenhouse.io/reddit/jobs/8263435?utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/reddit-lead-product-adoption-strategist-smb/

## About the role

In this role, you will be responsible for owning the end-to-end SMB product adoption motion, from identifying high-potential account / agency opportunities to building scaled programs and shaping vertical strategy. You will inherit an established operational foundation and help evolve the role into a more proactive, sales-focused motion that drives greater visibility, adoption, and revenue impact across the SMB segment. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- 8+ years of experience in digital advertising, product adoption, sales strategy, ads go-to-market, revenue operations, or related fields
- Strong experience working cross-functionally across Sales, Product Marketing, Product, Enablement, and Operations teams
- Experience using data and market feedback to shape strategy, influence priorities, and drive measurable business outcomes
- Demonstrated ability to build scalable programs and processes for large customer segments rather than relying solely on one-to-one account support
- Strong understanding of performance advertising and product adoption motions within a digital ads environment

Tags: Sales

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/reddit-lead-product-adoption-strategist-smb/
