# Principal Product Manager at Self

- Company: Self
- What the company does: Build credit and savings with Self. The Credit Builder Account and Self Visa® Credit Card help you establish payment history. Access cash fast with Self Cash. Backed by Techstars.
- Company website: https://self.inc
- Type: Startups
- Level: Principal and up
- Location: Austin, TX
- Work setup: On-site
- Pay: $190K to $230K base salary per year (USD)
- Posted: 2026-09-01
- Apply by: 2026-10-16
- Apply: https://job-boards.greenhouse.io/selffinancial/jobs/6177696004
- Page: https://www.1752.vc/careers/jobs/self-principal-product-manager/

## About the role

Self is looking for a Principal Product Manager to set strategy and direction for our flagship credit building product, the core of how we help people build credit and save money. This is a company-level ownership role: you'll partner directly with executive leadership to shape where the Credit Building portfolio goes over the next several years, and your calls will ripple across engineering, risk, compliance, and go-to-market.

## What they're looking for

- Own the Credit Building vertical's product strategy, partnering with leadership to shape portfolio-level bets, balancing growth, profitability, customer experience, and regulatory compliance
- Own KPIs and P&L for the Credit Building vertical and shape Self's point of view on the competitive landscape in FinTech and consumer credit
- Translate strategy into a prioritized roadmap and clear requirements for your engineering team, while acting as a mentor and multiplier for PMs across the department
- Use quantitative and qualitative data (A/B testing, SQL, usability studies, survey data) to form and test hypotheses, and build a shared, evidence-backed vision that earns buy-in at the executive level
- Partner deeply with Risk, Compliance, Engineering, Design, Analytics, Marketing, and Operations by leading through influence
- Define how AI-assisted workflows (research synthesis, spec drafting, data exploration, prototyping) get adopted across the product organization, not just your own work

Tags: MKT - Product