# VP, CRM GTM Innovation at ServiceNow

- Company: ServiceNow
- What the company does: It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. Backed by Greylock and Sequoia.
- Company website: https://www.servicenow.com/
- Type: Startups
- Level: Principal and up
- Location: San Francisco, CALIFORNIA
- Work setup: On-site
- Pay: $273K to $465K base salary per year (USD)
- Posted: 2026-09-30
- Apply by: 2026-11-16
- Apply: https://jobs.smartrecruiters.com/ServiceNow/744000152750829?utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/servicenow-vp-crm-gtm-innovation/

## About the role

A strategic, customer-focused executive who drives growth in CRM and AI across key industries. Partners closely with sales, marketing, product, industry, and strategic partners to bring ServiceNow CRM and industry solutions to life at global scale — with a sharp focus on building, accelerating, and converting high-quality pipeline. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- Own CRM pipeline performance — drive CRM pipeline health across strategic accounts globally, accountable for KPIs tied to opportunity volume, movement, and conversion.​
- Actively support high-impact CRM pursuits each quarter, embedding CRM expertise and quantified business value into account strategy.​
- Connect sales, product, marketing, and industry — serve as the bridge across internal functions so CRM solutions, messaging, and marketing programs align to customer needs.​
- Unify efforts across sales, product, marketing, industry, customer success, and enablement behind a single global CRM go-to-market plan and shared program calendar.​
- Accelerate strategic partner engagement — lead joint programs with a focused set of top partners to drive net new pipeline and opportunity creation.​
- Shape how partners position and deliver ServiceNow CRM, extending offerings into organizations of every size.​

Tags: Sales

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/servicenow-vp-crm-gtm-innovation/