# Director, Customer Marketing at SolarWinds

- Company: SolarWinds
- What the company does: Backed by Insight.
- Company website: http://www.solarwinds.com
- Type: Startups
- Level: Principal and up
- Location: Austin, Texas; Charlotte, North Carolina; Reston, Virginia; USA Remote
- Work setup: Remote
- Posted: 2026-07-09
- Apply by: 2026-10-08
- Apply: https://jobs.solarwinds.com/job-detail/?gh_jid=4708392005&gh_jid=4708392005
- Page: https://www.1752.vc/careers/jobs/solarwinds-director-customer-marketing/

## About the role

You will lead a high-performing team that drives adoption, expansion, and advocacy through data-driven campaigns, executive programs, and customer storytelling. Develop and lead SolarWinds’ Observability customer marketing strategy, with a primary focus on adoption, retention, and expansion revenue across the customer lifecycle.

## What they're looking for

- 10+ years of B2B enterprise marketing experience leading Customer Marketing or Lifecycle Marketing programs. Experience in observability, IT infrastructure, network management, or enterprise SaaS strongly preferred
- Proven success driving upsell, cross-sell, and expansion revenue through customer lifecycle and advocacy initiatives
- Strong background in building and executing executive engagement programs—Customer Advisory Boards, CIO roundtables, or strategic account experiences
- Experience developing content and programs that translate customer outcomes into business growth narratives for use across Sales, Marketing, and analyst relations
- Demonstrated leadership in managing and developing high-performing marketing teams with a culture of performance and accountability
- Deep collaboration experience with Sales, Customer Success, and Product Marketing to deliver joint retention and expansion outcomes

Tags: MKTG