# Account Based Marketing (ABM) Manager at SonarSource

- Company: SonarSource
- What the company does: Sonar is the independent AI code verification platform trusted by 7M+ developers & organizations to help build secure, reliable software with confidence. Backed by General Catalyst and Insight.
- Company website: https://www.sonarsource.com/
- Type: Startups
- Level: Senior
- Location: Austin, Texas
- Work setup: On-site
- Posted: 2026-07-27
- Apply by: 2026-10-08
- Apply: https://jobs.lever.co/sonarsource/bfdee967-bfaa-4880-afa2-2a5d66cc52cf
- Page: https://www.1752.vc/careers/jobs/sonarsource-account-based-marketing-abm-manager/

## About the role

Own ABM strategy and account selection: Define and run Sonar’s account-based marketing strategy across one-to-one, one-to-few, and one-to-many tiers — partnering with sales to select, segment, and prioritize target and expansion accounts based on fit, intent, and opportunity.

## What they're looking for

- Have 5+ years of B2B marketing experience, with a focus on account-based marketing, demand generation, or integrated campaigns — preferably within enterprise SaaS or technology
- Bring a proven track record of planning and executing ABM programs (one-to-one, one-to-few, and one-to-many) that engage target accounts and drive measurable pipeline and expansion
- Have hands-on experience with ABM and intent platforms (e.g., 6sense, Demandbase, RollWorks) and an understanding of how to operationalize account data and intent signals
- Have strong analytical skills, with the ability to interpret data, optimize spend, track account engagement and pipeline, and report on ROI across channels
- Be experienced partnering closely with sales and SDR teams to align on account strategy, plays, and follow-up
- Be proficient with marketing automation tools and CRM systems (e.g., Marketing Cloud, Salesforce)

Tags: Corporate Marketing