# Founding Product Marketing Lead at Spangle

- Company: Spangle
- What the company does: About SpangleAI Launched in 2025, Spangle AI helps enterprise retailers win AI-driven product discovery, connecting discovery to conversion. Backed by Madrona.
- Company website: https://www.spangle.ai/
- Type: Startups (AI role)
- Level: Senior
- Location: Remote (United States)
- Work setup: Remote
- Posted: 2026-07-11
- Apply by: 2026-10-08
- Apply: https://ats.rippling.com/spangleai/jobs/1099d1ef-54be-4b64-a35f-ad0ecf84f566
- Page: https://www.1752.vc/careers/jobs/spangle-founding-product-marketing-lead/

## About the role

Your primary job is to make complex ideas obvious. If we're successful, the market will understand Spangle before they ever talk to Sales. This is not a traditional VP Marketing role or a demand-gen role. It's a founding product marketer who ships. You'll roll up your sleeves and create the artifacts that turn product and customer insights into a repeatable commercial advantage. You'll work directly with founders, customers, product, and sales, and use AI extensively as a force multiplier.

## What they're looking for

- 8+ years in B2B SaaS product marketing, last 3–5 as senior IC or founding PMM at a Series A–C startup that compounded into a recognized name
- Positioning-first thinker. You lead with messaging architecture, competitive positioning, and buyer-language rigor. Sales enablement is a natural downstream output for you, not a separate skill
- Comfort with measurement. You treat positioning as testable hypotheses and have built dashboards
- Founder-partner energy. Amplify a founder voice, don't replace it
- Founding PMM at a company that went $0 → $20M+ ARR with a small team
- AI-native startup background (Anthropic, OpenAI, Perplexity, Cursor, Linear, Vercel, Cohere, Notion) or commerce-adjacent (Klaviyo, Attentive, Shopify Plus partners)

Tags: Marketing