# Director, GTM Strategy & Planning at Sprout Social

- Company: Sprout Social
- What the company does: Maximize your social ROI with Sprout Social, trusted by 30k+ brands. Power everything from publishing and engagement to analytics and influencer marketing. Try 30 days free. Backed by NEA.
- Company website: https://sproutsocial.com/
- Type: Startups
- Level: Principal and up
- Location: Remote US
- Work setup: Remote
- Pay: $200K to $250K base salary per year (USD)
- Posted: 2026-09-04
- Apply by: 2026-10-19
- Apply: https://sproutsocial.com/careers/open-positions/8180140/?gh_jid=8180140
- Page: https://www.1752.vc/careers/jobs/sprout-social-director-gtm-strategy-and-planning/

## About the role

In this role, you will collaborate with the brightest minds in the industry to support global giants like Salesforce, Airbnb, and Equifax. Just as importantly, we believe in the power of our people. You'll find a culture that honors your ambition, encourages you to explore new horizons, and provides the framework for you to build a career that matters. If you're ready to champion innovation and accelerate your impact, this is where you can do your best work.

## What they're looking for

- 10–12+ years of experience in GTM strategy, revenue operations, or management consulting within B2B SaaS/enterprise tech, including 3+ years managing and developing teams
- Proven track record leading end-to-end GTM planning, including quota design, territory allocation, TAM/SAM sizing, headcount capacity modeling, and sales segmentation at scale
- Hands-on ownership of variable compensation strategy and operations, including plan design, cost-of-sales modeling, dispute resolution, and payout execution

Tags: Sales
