# Lifecycle Marketing Manager at Sprout Social

- Company: Sprout Social
- What the company does: Maximize your social ROI with Sprout Social, trusted by 30k+ brands. Power everything from publishing and engagement to analytics and influencer marketing. Try 30 days free. Backed by NEA.
- Company website: https://sproutsocial.com/
- Type: Startups
- Level: Senior
- Location: Remote US
- Work setup: Remote
- Pay: $115K to $144K base salary per year (USD)
- Posted: 2026-09-25
- Apply by: 2026-11-09
- Apply: https://sproutsocial.com/careers/open-positions/8233922/?gh_jid=8233922
- Page: https://www.1752.vc/careers/jobs/sprout-social-lifecycle-marketing-manager/

## About the role

Develop the strategy for—and create and optimize the execution of—self-service customer lifecycle programs, identifying key milestones, messages and experiences that drive onboarding success, ongoing product adoption and account retention for customers with the fewest high-touch interactions.

## What they're looking for

- 6+ years of relevant experience in Lifecycle Marketing, Customer Education, or Product Marketing roles
- 3+ years experience in creating or supporting B2B product adoption or customer education programs
- Proven track record of developing and executing cross-functional projects with customer-facing deliverables from ideation through reporting outcomes and future iteration planning
- Demonstrable expertise in standalone and evergreen marketing campaigns, specifically delivering product adoption outcomes

Tags: Marketing