# Growth Marketing Manager at Tar Heel Capital Pathfinder

- Company: Tar Heel Capital Pathfinder
- What the company does: Venture capital fund and venture builder supporting innovative tech startups. We invest in pre-seed and seed projects, offering strategic advisory and technological expertise.
- Company website: https://thcpathfinder.com
- Type: VC firms
- Level: Senior
- Location: Remote job
- Work setup: Remote
- Posted: 2026-08-13
- Apply by: 2026-10-12
- Apply: https://redsky.recruitee.com/o/growth-marketing-manager
- Page: https://www.1752.vc/careers/jobs/tar-heel-capital-pathfinder-growth-marketing-manager/

## About the role

Product & Market Audit: Run a deep-dive analysis of SafeMe, our historical marketing data, and early traction signals from the UK. Rapid UK Discovery: Decode the UK market. Define target segments, user vocabulary, barriers, and core motivations—focusing heavily on women aged 18–35 and urban parents.

## What they're looking for

- A Seasoned B2C Marketer: 5–7+ years of battle-tested experience in consumer marketing, with digital deeply embedded in your DNA
- App & Subscription Native: You’ve successfully scaled digital products, mobile apps, or subscription-based mobile services
- Market Launcher: You have a proven track record of successfully introducing or repositioning a brand in an entirely new market
- Creative & Copywriting Edge: You have a natural flair for storytelling and exceptional copywriting skills, allowing you to easily pivot from metrics to scripting high-converting ad copy, hooks, and video concepts for our creators
- Performance Heavyweight: Deep, hands-on mastery of Meta, TikTok, and Google Ads. You live and breathe CAC, ROAS, and retention curves
- Insight Hunter: You know how to look past surface-level data to uncover profound consumer insights and build hyper-accurate personas

