# Senior Manager, Lifecycle Program Enablement at Upside

- Company: Upside
- What the company does: Earn every time you shop gas, grocery, or food with Upside's free top-rated app. Get cash back on everyday necessities, making your purchases more rewarding. Download and start earning today! Backed by Bessemer and General Catalyst.
- Company website: https://www.upside.com/
- Type: Startups
- Level: Senior
- Location: NYC
- Work setup: Remote
- Pay: $150K to $178K base salary per year (USD)
- Posted: 2026-11-04
- Apply by: 2026-12-19
- Apply: https://jobs.ashbyhq.com/upside/ca524198-c958-4920-bffe-da7203e6c52a?utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/upside-senior-manager-lifecycle-program-enablement/

## About the role

As the Senior Manager, Lifecycle Program Enablement, you'll own two things that make Upside's lifecycle function great: the quality of what we say to our users, and the discipline of how we get it out the door. You'll be the team's strategic and creative conscience, the person who looks at our programs' messaging and creative with a critical eye and knows exactly what needs to change so the main idea lands clearly without boring our users. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- 10+ years of progressive experience in Lifecycle Marketing, CRM, or consumer marketing, including 4+ years managing teams (hiring, developing, and managing performance for teams of 4+, including contractors or agencies)
- Bachelor's degree in Marketing, Business Administration, or a related field
- Exceptional marketing strategist and editor with a portfolio of consumer lifecycle messaging and creative, can diagnose why a message isn't landing and fix it
- Proven track record of coaching teams to raise the quality of copy, creative, and campaign strategy
- Exceptionally organized program and project manager across many concurrent campaigns and stakeholders
- Working fluency in modern marketing engagement platforms such as Braze, Iterable, or Salesforce Marketing Cloud: enough to read a build, know what's possible, and judge execution, though technical platform ownership isn't part of this role

Tags: Consumer Marketing

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/upside-senior-manager-lifecycle-program-enablement/