# Senior Field Marketing Manager at Workato

- Company: Workato
- What the company does: Workato connects apps, data, workflows, and AI agents on one enterprise platform to securely orchestrate, automate, and govern work. Backed by Battery, Insight and Norwest.
- Company website: http://www.workato.com/
- Type: Startups
- Level: Senior
- Location: San Francisco, California
- Work setup: On-site
- Posted: 2026-10-08
- Apply by: 2026-11-23
- Apply: https://www.workato.com/careers?gh_jid=8860927002&utm_source=1752vc&utm_medium=careers#open-roles
- Page: https://www.1752.vc/careers/jobs/workato-senior-field-marketing-manager/

## About the role

We are looking for an exceptional Senior Field Marketing Manager to own and drive our North America field marketing strategy. In this role, you will lead the strategy, planning, and execution of high-impact field marketing programs — trade shows, executive-level programs, and regional activations — that connect Workato sales and leadership with prospects, customers, partners, and our developer community to drive new logos, accelerate deals, expand accounts, and fuel pipeline. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- 5–8+ years of B2B field marketing, event marketing, or demand generation experience, ideally in enterprise SaaS
- Proven track record designing and executing regional marketing programs that measurably contributed to pipeline and bookings targets
- Experience owning a field marketing budget, including forecasting, vendor negotiation, and ROI reporting
- Demonstrated success planning and running executive-level programs (briefings, roundtables, advisory events) for enterprise audiences
- Working knowledge of account-based marketing (ABM) principles and experience partnering with ABM and sales teams on account-level strategy
- Proficiency with Salesforce, Marketo, and event platforms such as Cvent, comfort working with pipeline and attribution reporting

Tags: Office of GTM

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/workato-senior-field-marketing-manager/