# Lead Analyst, Programmatic Analytics at Zeta Global

- Company: Zeta Global
- What the company does: Zeta Global unifies identity, data and AI in one marketing cloud, so enterprise brands can acquire, grow and retain customers across every channel.
- Company website: https://www.zetaglobal.com
- Type: Startups
- Level: Senior
- Location: New York, NY
- Work setup: On-site
- Posted: 2026-10-05
- Apply by: 2026-11-19
- Apply: https://job-boards.greenhouse.io/zetaglobal/jobs/6216845004?utm_source=1752vc&utm_medium=careers
- Page: https://www.1752.vc/careers/jobs/zeta-global-lead-analyst-programmatic-analytics/

## About the role

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. Found on 1752vc Careers, the job board for startup and VC roles.

## What they're looking for

- Partner with clients to understand business challenges
- Design analytic and testing plans to derive actionable intelligence aligned with client marketing objectives
- Review and evaluate performance of programmatic models across revenue, delivery performance, and pacing metrics
- Pull and synthesize audience insights reports
- Design and implement controlled tests to evaluate model performance and feature effectiveness within the programmatic advertising platform
- Collaborate with internal Product and Engineering teams to assess measurement tools and provide feedback on automation and model features to improve campaign reliability, reach, and effectiveness

Tags: Data Science & Analytics

Source: 1752vc Careers, https://www.1752.vc/careers/jobs/zeta-global-lead-analyst-programmatic-analytics/