Go beyond marketing automation with ActiveCampaign's autonomous marketing platform. Your team of AI agents handles email, SMS, WhatsApp and more for you, backed by billions of data points.
About the role
Partner with Applied AI Teams to Build the Context Layer. Define and ship the structured intelligence layer that gives Active Intelligence deep understanding of each customer’s business — their goals, brand, audience behavior, campaign history, and what’s actually working. This is the signal architecture that turns 20+ years of marketing data into something every agent on the platform can reason over. You lead how context matures, what signals matter, and how it compounds across the product.
What they're looking for
- Customer value over technical elegance. You instinctively ask “what does this unlock for the marketer?” first. You’ve seen infrastructure projects lose their way and you know how to keep shipping things that matter
- First-principles thinking in ambiguous domains. These problem spaces don’t have playbooks to copy. You define categories, not follow them
- Significant product management experience, with meaningful time building AI/ML-powered products in production at scale — not proofs of concept, production systems serving real users
- Direct experience shaping data platforms, context systems, or structured intelligence layers — you’ve made consequential decisions about what data to capture, how to structure it, and how to make it useful
- Track record of defining new product capabilities in fast-moving, ambiguous domains where you couldn’t copy someone else’s playbook
- Production experience with frontier AI models and agentic architectures — you’ve learned the hard way what works in production versus in a demo
More about this role
Active Intelligence is already live — autonomous agents serving 180,000+ businesses, with real traction and a roadmap that gets more ambitious with every release. What we need now is the product leader who accelerates the layer that makes all of it smarter.
This is a principal-level IC role focused on two connected problem spaces: the context intelligence layer that gives Active Intelligence its depth, and the deep reasoning agent that turns that depth into marketing insight no other platform can deliver. You’ll work alongside our Head of Applied AI, Head of Active Intelligence Engineering, and a team of product leaders who are each driving pieces of the autonomous marketing vision. Your piece is arguably the most leveraged — because everything else in the platform gets better when context and reasoning get better.
We ship fast, iterate in days not quarters, and expect product managers to own outcomes end-to-end — from prototype to production to in-market adoption. If you’re looking for a role where scope is handed to you and success is defined for you, this isn’t it. If you want to define both, keep reading.
Partner with Applied AI Teams to Build the Context Layer. Define and...
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