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Principal PMM, Brand Narrative & Keynote

Ashby · Remote - US · Remote

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About Ashby

Ashby’s all-in-one recruiting software consolidates your ATS, Analytics, Scheduling, and CRM. Backed by Y Combinator.

About the role

I started my career in Product Marketing and helped build the Sales Enablement function at HubSpot during its journey from startup to IPO. Since then, I've worked across RevOps and Customer Marketing at Procore and Meta, partnering with incredible teams to bring differentiated products to market. I first heard of Ashby through our Head of Content, Anum, with whom I'd spent those early days at HubSpot, and was inspired by the level of thoughtfulness and operating principles I saw and read about.

What they're looking for

  • We're looking for a Principal PMM to own Ashby's overarching company and brand narrative
  • Are a confident, senior narrative thinker who can work directly with a CEO on high-stakes storytelling
  • Thrive at the intersection of company vision, market dynamics, and enablement
  • Want to build and eventually lead a team, but are excited to do deep IC work first to earn that scope
  • Can hold a coherent narrative across wildly different audiences from a first-time founder to an Enterprise RecOps leader
  • Are extremely curious – e.g. you geek out over industry news, what it means for a company’s narrative, and are excited to be opinionated on the implications for the company and weave it into the stories we tell to all of our audiences
More about this role

Hi 👋 I’m Rosalia , and I look after our Product Marketing team at Ashby.

I started my career in Product Marketing and helped build the Sales Enablement function at HubSpot during its journey from startup to IPO. Since then, I've worked across RevOps and Customer Marketing at Procore and Meta, partnering with incredible teams to bring differentiated products to market. I first heard of Ashby through our Head of Content, Anum, with whom I'd spent those early days at HubSpot, and was inspired by the level of thoughtfulness and operating principles I saw and read about. I joined Ashby in April of 2024 to lead Product Marketing, thrilled to build something meaningful with people I admire, and to help shape the future of hiring in a way that's thoughtful, effective, and human.

We're a small team with high standards and mutual respect for our teammates and community. The way we do Product Marketing at Ashby reflects that, all with a good dose of fun 🎉. We value clarity over cleverness, lean into autonomy, and treat writing well and first-principles thinking as core parts of the job.

We're looking for a Principal PMM to own Ashby's overarching company and brand narrative.

This role is...

Read the full posting on Ashby's site ↗

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