Axle Health: Axle Health provides scheduling and workforce management software to help home healthcare and hospice providers improve their clinician productivity. Backed by Y Combinator and Pear VC.
About the role
Own and scale the full demand generation engine from top-of-funnel awareness through qualified pipeline, including: paid acquisition, content marketing, events, partnerships, and email campaigns Build and execute integrated campaigns that drive MQLs, SQLs, and pipeline growth across multiple home healthcare segments
What they're looking for
- 10+ years of B2B marketing experience with at least 5-7 years owning demand generation or growth marketing, preferably in SaaS or tech
- Experience at early-stage startups (Seed through Series B) where you were one of the first marketing hires and built programs from 0→1, then pivoted to scale
- Proven track record of driving pipeline and revenue growth with concrete examples of campaigns or programs that moved the needle on qualified leads and bookings
- Experience marketing to healthcare or complex B2B buyers who have long sales cycles, multiple stakeholders, and specific regulatory considerations
- Strong analytical and data-driven mindset with experience building dashboards, tracking attribution, and optimizing campaigns based on performance metrics
- Excellent written and verbal communication skills with a portfolio demonstrating ability to craft compelling positioning, messaging, and content across formats
More about this role
Axle Health builds AI scheduling and workforce management software to empower in-home healthcare providers to deliver exceptional, personalized care right where patients feel most comfortable—at home.
Some of the biggest providers in the country use our software (like Cityblock Health and U Penn Health System) to improve the utilization of their field teams by 17%+, and automate the operational burden of scheduling and dispatching.
Our platform includes proprietary logistics algorithms to optimize scheduling, a mobile app for field staff, an operations dashboard for office teams, engagement and booking tools for patients, and a wide range of integrations and external APIs for modular access.
We’re a team of top-tier engineers and operators, backed by $14m from top investors such as Y Combinator, Pear VC, and F-Prime, applying our intellect and logistics experience to upend how home healthcare is delivered.
Axle Health is hiring our first Head of Growth Marketing to build and own our go-to-market engine. We're creating a new category in home healthcare technology, AI-powered scheduling and logistics that increases clinician productivity by 17-30%, and we need a strategic growth...
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