Startups · AI

Marketing Lead

Axle · New York, NY, US / Atlanta, GA, US · On-site

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About Axle

AI-native clearinghouse for insurance. Backed by Y Combinator.

About the role

We are hiring our first dedicated marketing leader: a hands-on Marketing Lead who anchors in product marketing and can flex across the full marketing stack. Today marketing runs on the founders in their spare time - you will own it. This is a zero-to-one seat where you set the strategy and do the work, from sharpening how we position our products to arming the sales team and keeping our founder-led engine humming.

What they're looking for

  • 6+ years in marketing at high-growth B2B (ideally B2B2C or platform) companies, with a core background in product marketing
  • A track record of translating technical products into clear positioning and sales-ready enablement for multiple audiences
  • Zero-to-one instincts: you have been an early or founding marketer who did everything from website to campaigns to events, and created structure as you went
  • Strong writing and storytelling - you can own a narrative and a style guide and raise the bar on every asset
  • Comfort operating as an army of one today while building a team and managing agencies and contractors over time
  • Bias for speed - you would rather protect and accelerate working momentum than over-plan
More about this role

The multi-trillion dollar insurance industry still relies on phone calls, paper forms, and outdated systems that are slow, error-prone, and easy to fake.

That’s where Axle comes in. We bridge the gap between insurance and other industries through an AI Native Clearinghouse for insurance, enabling our clients to make business decisions in seconds instead of hours while allowing consumers to unlock their most underutilized financial asset - insurance.

We are hiring our first dedicated marketing leader: a hands-on Marketing Lead who anchors in product marketing and can flex across the full marketing stack. Today marketing runs on the founders in their spare time - you will own it. This is a zero-to-one seat where you set the strategy and do the work, from sharpening how we position our products to arming the sales team and keeping our founder-led engine humming.

Product marketing is the core of this role. As we scale nationally with partners like Experian, translating our products to the right audiences and equipping partner sales teams to sell Axle becomes a critical bottleneck - and that is the problem you are here to own. You will be a senior generalist: excellent at product...

Read the full posting on Axle's site ↗

Marketing

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