Babylist is the best baby registry for growing families. Add baby gear from any store including Amazon, Target, and Etsy. Start building your registry today! Backed by Norwest and 500 Global.
About the role
We're hiring a Principal PM to own personalization across Babylist's consumer experience — the homepage feed, product recs, search, and the ML-powered systems that make registry building feel effortless.
What they're looking for
- Clarity of thought. You communicate with extreme clarity that moves conversations forward fast. You don't mistake collaboration for consensus
- Adaptability to change. You select for change, not against it. You jump in where needed, working across team boundaries without waiting for permission. You are humble, low-ego, and biased toward action
More about this role
We're hiring a Principal PM to own personalization across Babylist's consumer experience — the homepage feed, product recs, search, and the ML-powered systems that make registry building feel effortless.
Babylist was built on editorial recommendations — products chosen by humans with deep baby gear expertise – which are an important part of the foundation of the trust we've earned with millions of families. We now have the remit to build on our editorial strength; using one of the richest first-party datasets in parenting to layer personalized, ML-powered recommendations across every consumer decision point. We are early on the journey, have a real mandate, and need a product leader who has seen ML personalization done at scale to come define what great looks like for Babylist.
If you're looking to step into a mature ML organization and optimize on the margins, this isn't the right role. If you've worked inside a strong ML personalization team, learned what good looks like, and want to bring that knowledge to a company early on in this journey — with the leverage to shape what we build and how we build it — read on.
Registry building is the heart of the Babylist product — every...
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