Bitwarden is the trusted, open source password manager for individuals, teams, and enterprises. Securely store, share, and manage passwords, passkeys, and secrets. Free to start. Backed by Battery.
About the role
Grouped by sequencing, not just importance. This role is expected to partner with leadership to actively triage and prioritize as the programs and opportunities evolve.
What they're looking for
- 7+ years of B2B channel, partner, or field marketing experience — ideally including work with MSPs, resellers, or VARs in a SaaS or technology company
- Proven ability to own a marketing program end-to-end: strategy, budget, execution, and reporting, without heavy hands-on direction
- Experience planning and executing in-person or virtual partner events, from sponsorship negotiation through post-event lead follow-up
- Experience building or running partner lifecycle email programs (onboarding, engagement, re-engagement) — comfort partnering with marketing ops/automation owners to execute them
- A track record of turning a reactive, request-driven function into a proactive, planned one — you build the calendar instead of just reacting to what lands in your inbox
- Strong cross-functional collaboration skills — this role sits at the intersection of Growth Marketing, Channel Sales, and Marketing Operations, and will need trust from all three
More about this role
Bitwarden is the trusted identity security leader for millions of users worldwide, empowering enterprises, developers, and individuals to securely manage and share sensitive information anywhere. Bitwarden makes it easy for all users to extend robust security across their devices with password management, secrets management, and passwordless and passkey innovations. The company is headquartered in Santa Barbara, California with team members located across the globe. Learn more at bitwarden.com .
We're hiring a Channel Marketing Manager to own partner marketing end-to-end — from partner onboarding and enablement to demand generation and events — across MSP, reseller, and VAR motions, prioritizing effort based on revenue potential and business urgency rather than spreading evenly across all three.
This is an all-remote team and we're looking for someone located in the U.S. (Preferred East Coast/Central for EMEA support)
Grouped by sequencing, not just importance. This role is expected to partner with leadership to actively triage and prioritize as the programs and opportunities evolve.
- Own the MSP channel marketing motion end-to-end: partner onboarding content, lifecycle email...
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