Bluevine is a powerful online business banking platform built for where you are & where your business is going- with lower fees & effortless money movement. Backed by Lightspeed and Menlo.
About the role
At Bluevine, our Marketing team is building a high-performance engine to attract, engage, and grow relationships with small business owners. Through data-driven marketing and creative storytelling, we show owners how Bluevine can help manage their finances and grow their businesses. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- Own full-funnel paid marketing strategy and results across paid search, paid social, connected TV, online video, podcasts, streaming audio, display, out of home, and emerging channels
- Build and lead a high-performing paid media and marketing analytics team with clear ownership, high standards, and a culture of accountability
- Diagnose the underlying drivers of performance and growth, and turn insights from campaigns, data, and customer behavior into clear, actionable growth strategies
- Establish experimentation and measurement plans spanning attribution, incrementality, geo testing, media mix modeling, brand lift, funnel analysis, and downstream customer quality
- Own paid creative testing strategy in close partnership with Brand, Creative, Web, and Content, building clear briefs, learning agendas, and feedback loops across brand and performance programs
- Develop the strategy and organizational roadmap for new or emerging channels, including influencers, marketing partnerships, sponsored placements, AI ads, and other opportunities to create or capture demand
More about this role
Bluevine is the largest small business banking platform in the U.S., redefining how entrepreneurs manage their money. We create modern financial solutions, from checking and lending to payments and beyond, designed to help small business owners grow, thrive, and take control of their financial future. Our best-in-class technology, advanced security, and deep understanding of the small business community give our customers the confidence to focus on what they do best.
Since 2013, we’ve supported more than 750,000 small businesses nationwide. Backed by leading investors like Lightspeed Venture Partners, Menlo Ventures, 83North, and Citi Ventures, our 500+ person global team shares one mission: to give small businesses the financial tools they need to succeed.
We’re innovators driven by big ideas, collaboration, and real impact. Here, you’ll have the freedom to take ownership, grow your career, and make a difference for small business owners across America. Ready to shape what’s next?
At Bluevine, our Marketing team is building a high-performance engine to attract, engage, and grow relationships with small business owners. Through data-driven marketing and creative storytelling, we...
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