Startups

Founding GTM

Catalog · San Francisco · On-site

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About Catalog

As data to be stored keeps growing, traditional infrastructure cannot scale indefinitely. DNA introduces a new storage media engineered for density, longevity & resource efficiency. Backed by NEA, SOSV and Techstars.

About the role

This is a founding go-to-market role. You’ll be our first GTM operator, responsible for building the commercial function from the ground up while closing our first wave of retail and brand customers. You’ll own pipeline generation, deal execution, and early GTM strategy across e-commerce brands, omnichannel retailers, marketplaces, and commerce infrastructure companies. This is not a traditional sales role. You’ll be selling, learning, building the playbook, and shaping the company at the same time.

More about this role

We’re building the central node for agentic commerce - the data infrastructure that helps retailers and brands make their products understandable, discoverable, and recommended by AI.

This is a founding go-to-market role. You’ll be our first GTM operator, responsible for building the commercial function from the ground up while closing our first wave of retail and brand customers.

You’ll own pipeline generation, deal execution, and early GTM strategy across e-commerce brands, omnichannel retailers, marketplaces, and commerce infrastructure companies. This is not a traditional sales role. You’ll be selling, learning, building the playbook, and shaping the company at the same time.

Build and execute ABM campaigns targeting e-commerce brands, retailers, marketplaces, and commerce infrastructure companies

Generate your own pipeline through outbound, creative prospecting, events, partner channels, and founder-led campaigns

Sell into Heads of E-commerce, digital, growth, merchandising, marketing, product, and innovation teams

Test and iterate on messaging, channels, personas, and outbound sequences to find what resonates with retail and brand buyers

Own conference strategy: pre-event...

Read the full posting on Catalog's site ↗

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