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Strategic Business Development Representative

CentralReach · Holmdel, New Jersey, United States · On-site

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About CentralReach

ABA and Multidisciplinary Software Solutions for Autism & IDD Care. End-to-end software that supports the efficient delivery of care. Backed by Insight.

About the role

The Strategic Business Development Representative is a newly created, high-impact role on CentralReach's Enterprise Sales team. This is not a traditional SDR seat. You will work in a dedicated two-person model alongside a Strategic Account Executive, jointly targeting the largest and most complex ABA and IDD organizations in the country — multi-location provider groups, PE-backed ABA platforms, and national IDD service networks.

What they're looking for

  • 4+ years of outbound B2B sales, sales development or business development experience, with a track record of meeting or exceeding activity and pipeline targets
  • Experience or genuine familiarity with the ABA, behavioral health, or IDD market — either through a prior sales role, a clinical or operational background, or a strong personal connection to the space
  • True hunter mentality — you are energized by opening new doors, comfortable with rejection, and relentless in creative follow-through
  • Strong research instincts — you know how to map an organization, find the right contacts, and construct a relevant, personalized outreach narrative before sending a single email
  • Excellent written and verbal communication skills, you can write a crisp, compelling cold email and hold an intelligent conversation with a C-suite executive
  • High commercial acumen — you understand how ABA businesses operate, what keeps operators up at night, and how to connect those pressures to CentralReach's value proposition
More about this role

CentralReach is a leading provider of autism and IDD care software for Applied Behavior Analysis (ABA), multidisciplinary therapy, and special education. Trusted by more than 200,000 users, we enable therapy providers, educators, and employers to scale the way they deliver ABA and related therapies with innovative technology, market-leading industry expertise, and world-class customer satisfaction.

The Strategic Business Development Representative is a newly created, high-impact role on CentralReach's Enterprise Sales team. This is not a traditional SDR seat. You will work in a dedicated two-person model alongside a Strategic Account Executive, jointly targeting the largest and most complex ABA and IDD organizations in the country — multi-location provider groups, PE-backed ABA platforms, and national IDD service networks.

This is a Hybrid role in our Holmdel NJ office.

Your primary mission is to build pipeline in a defined book of strategic accounts through disciplined outbound prospecting, deep account research, and multi-threaded stakeholder engagement. You will be the tip of the spear — opening doors, mapping organizations, building early relationships, and creating the...

Read the full posting on CentralReach's site ↗

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