Our mission is to make the world more productive. To do this, we built the everything app for work - Tasks, Docs, Goals, and Chat. Backed by Lightspeed and a16z.
About the role
At ClickUp, we're building the future of work: the first truly converged AI workspace unifying tasks, docs, chat, calendar, and enterprise search, all supercharged by context-driven AI. We are an AI-native company. Every team member is expected to leverage AI daily, and we evaluate AI fluency as part of our hiring process. Join us and help redefine what's possible. 🚀
What they're looking for
- 7-10+ years in product/growth marketing with deep ownership of post-signup user journeys: onboarding, activation, conversion, and retention in self-serve SaaS
- Built lifecycle and in-app messaging systems from scratch inside a complex, multi-surface product (not a single-flow app) — can walk through how they navigated product depth without overwhelming new users
- Deep experience with conversion optimization: paywalls, pricing, promo strategy, and the experimentation that makes them work
- Data fluent: cohort analysis, activation metrics, conversion funnels, and behavioral segmentation
- Already operates at 3-5x output through AI-powered systems
More about this role
At ClickUp, we're building the future of work: the first truly converged AI workspace unifying tasks, docs, chat, calendar, and enterprise search, all supercharged by context-driven AI. We are an AI-native company. Every team member is expected to leverage AI daily, and we evaluate AI fluency as part of our hiring process. Join us and help redefine what's possible. 🚀
Summary: You own the path from a new signup to a deeply engaged, paid workspace that runs on ClickUp and Brain². You build the self-serve onboarding and lifecycle systems (in-app and email) that meet users where they are, generate the right content at the right time based on their actual activity, and guide them into deeper product usage. You own conversion to paid: how paywalls appear and perform, when and how promos run, and what ultimately gets a workspace to upgrade. Your north star is driving users to realize the value of an AI-enabled ClickUp workspace. You think in systems, not campaigns. You use AI as your force multiplier to operate at a scale that would normally require a team.
Own the end-to-end self-serve onboarding experience: in-app flows, lifecycle emails, and product surface messaging that take a new...
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