The way people buy software is changing. We’re creating what comes next. Consensus is the world’s most trusted demo platform for B2B sales and marketing teams, rated #1 in Demo Automation on G2. Backed by AI Grant and USV.
About the role
Most of our growth should come from customers we already have. Today it doesn't, not because the opportunity isn't there, but because nobody owns it as a designed motion. We have a growing portfolio, a customer base that has only adopted a fraction of it, and expansion that largely happens when a customer asks.
What they're looking for
- 8+ years in B2B marketing with 3+ years leading lifecycle, customer, or expansion marketing
- You've run a real expansion motion in a multi-product SaaS business and can point to the revenue it produced
- Deep marketing automation and lifecycle design skill, you've built journeys with real triggers, not just newsletters on a calendar
- Comfortable in product usage data. You can find the behaviors that predict expansion and churn and build programs around them
- A genuine partner to Customer Success and Sales, you've earned trust with the people who own the account relationship
- Domain fit preferred: experience marketing to pre-sales, revenue, or marketing leaders in GTM or revenue tech
More about this role
Our marketing team brings together sharp strategists, creative thinkers, and strong storytellers who care deeply about the work we put into the world. We’re thoughtful about our craft, serious about making an impact, and always looking for a smarter way to solve a problem. We work hard, challenge each other, and have fun along the way. If you’re curious, clever, and want to do work you’re proud to put your name on, you’ll fit right in.
Most of our growth should come from customers we already have. Today it doesn't, not because the opportunity isn't there, but because nobody owns it as a designed motion. We have a growing portfolio, a customer base that has only adopted a fraction of it, and expansion that largely happens when a customer asks.
We're looking for a Director of Lifecycle and Expansion Marketing to change that. Reporting to the VP of Growth, you'll own the post-sale marketing engine end to end — onboarding, adoption, expansion, renewal, and win-back — and you'll carry a real expansion number alongside Sales and Customer Success.
This is an absolute build from the ground up, not a maintenance job. You'll design the lifecycle architecture from scratch, wire product usage...
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